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Insights for Better Design

What is User Research?

User research involves studying how users interact with a product, identifying their pain points, preferences, and needs. Through interviews, surveys, and usability testing, we gather valuable insights that inform design decisions and enhance user satisfaction.

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Frequently Asked Questions (FAQ)

User research helps to understand the actual needs and pain points of the users, ensuring that the design solves real problems. It minimizes the risk of designing products that users don’t find useful or intuitive.

Common methods include user interviews, surveys, usability testing, A/B testing, and observational studies. These methods allow designers to gather qualitative and quantitative data to guide design decisions.

Insights for Better Design

What is User Research?

Frequently Asked Questions (FAQ)

Why is user research crucial in the design process?

What methods are used in user research?

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